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📣 Who is BlueFrog Business Solutions?

BlueFrog Business Solutions is a boutique social media and marketing consultancy based in Waterloo, Ontario, founded in 2019 by local strategist Dori Power. With over 20 years of experience in marketing, business development, sales and community engagement, Dori built BlueFrog to help local businesses grow their online presence with purpose and authenticity. From retail and healthcare to tech and trades, we've supported many different brands like Home Hardware, private health clinics, kitchen and bath, automotive, and cybersecurity companies.

At BlueFrog, we believe that effective social media is about more than just posting — it's about strategy, storytelling, and connecting with your audience in a way that builds real trust and delivers results. We intentionally work with a small group of clients at a time to ensure hands-on support, tailored content, and genuine partnership.

Whether you're just getting started, looking to refine your brand voice, or ready to hand off your social media entirely, BlueFrog brings a creative, practical, and local-first approach to growing your business online.

✅ What we do for our Clients

You’ve got big ideas but don’t know how to execute them — or maybe you’re just too busy to even think about it. We get it. You know social media matters, but keeping up feels overwhelming. That’s where we come in. We become your voice online — building relationships and turning your followers into loyal customers.

Day-to-Day Management

Manages and preschedules content across platforms.
Creates visually appealing posts with captions, hashtags, and calls-to-action.
Responds to comments and DMs (community engagement weekdays).
Ensures consistent brand presence and tone.

Strategy, Content Calendar & Scheduling

Builds and maintains a detailed content calendar.
Plans content around launches, holidays, and campaigns.

Growth & Community Engagement

Monitors audience behavior and engagement.
Interacts with followers and builds community trust.
Engages with other accounts for visibility and growth.

Brand Monitoring & Reputation Management

Tracks mentions and tags.
Alerts client to potential issues or PR needs.
Manages online reputation across platforms.

📊 One-on-One Audits, Training & Consulting

Feeling lost online or unsure how the algorithm even works? Do you have some creativity but need a clear direction? We offer personalized audits of your current digital presence and provide actionable steps to improve and grow.

You’ll get:

A full social media audit of your current accounts.
Strategy suggestions tailored to your brand.
Content ideas and growth tactics.
In-person for businesses in Waterloo & surrounding areas.
Via video call for clients outside our service zone.

🖋️ Basic Logo Design

Launching a new business or ready for a rebrand?
Our basic logo design service gives you a fresh, professional look — without breaking the bank. Pricing starts at $399.

🎉 Corporate Event Planning (Available in Waterloo Region)

Planning a corporate fun event and don’t know where to start?
We offer creative, detail-oriented planning services to help make your event stand out — from live music and catering to local venue coordination. Let us help you create a memorable experience your team and guests won’t forget.

Why Does Your Business Needs Social Media

In 2024, 74% of Canadians use Facebook and 57% are on Instagram, spending over 2 hours a day on social platforms. That’s where your audience is — and your business should be too.

Social media isn’t just for posting — it’s a direct, two-way connection with your customers. With the right strategy, consistency, and engagement, it builds trust and drives action.

Why it matters:

54% of consumers check your social media before buying
71% are more likely to purchase from a brand with a strong online presence
A polished, professional profile boosts your credibility and visibility — making social media a key part of your marketing toolkit.

You focus on your business — we’ll take care of your social media.

Managing social media takes time and consistency, and that’s where we come in. We’ll handle the strategy, content, and posting so you can stay focused on what you do best. With our support, your social presence will stay professional, on-brand, and built to drive growth.

Sit Back & Relax

What our clients say about us 👇

What Alex from Home Hardware is saying about BlueFrog...

Home Hardware has been in business with BlueFrog since February 2020. In that time our Social Media Platforms have more than doubled in followers in a short time. Knowing that our Facebook & Instagram is in professional hands is extremely assuring. One less thing for a business to worry about.

Thanks Dori for doing such a great job! Your friends at Home Hardware - St Jacobs appreciate your commitment.

What Kim from Live Well Private Health Clinic is saying about BlueFrog...

"Social Media Marketing is is an area I know very little about. Having to do work on my business in an area I know nothing creates anxiety. You are always so helpful. You break the process down, make it easy to understand and less intimidating. You’re knowledgeable, and personable. You’ve really added to my business in such a positive way. My business has increased nicely in a very manageable way. You’ve added a dynamic to business, more connection, which is important and valued."

What Ryan from Ultra Plumbing & HVAC is saying about BlueFrog...

We recently had the pleasure of working with Dori Power from Blue Frog Business Solutions for a training and consulting session focused on our social media profiles. Our main objective was to identify and address any gaps in our profiles, make improvements to our existing content, and develop a strategy to enhance our post reach.

Dori was fantastic to work with. She came to our meeting with a well-outlined plan and provided insightful suggestions for quick improvements to our profiles. Her expertise helped us make effective adjustments to the way we post content and add missing information on our profiles.

The results speak for themselves. Within just 48 hours of our meeting, we increased our followers from 5 to 59. We look forward to seeing this growth continue as we implement more of her advice.

Overall, we highly recommend Dori Power and Blue Frog Business Solutions to anyone looking to optimize their social media presence. Dori’s professionalism, structured approach, and actionable suggestions made a significant difference for our business, and we are confident she can do the same for others.

What Mark from Dairy Queen is saying about BlueFrog...

In our quest to improve our social media presence, we engaged BlueFrog Business Solutions due to their local community presence and years of experience with online social media marketing. Dori was both professional and personable in her approach and took the time to get to know our business, as well as how we participate with our local community, before suggesting marketing strategies that were authentic and well aligned with our values and vision of how we want our business to be perceived in the crowded social media space. Through steady and consistent messaging, our customer interactions increased significantly, and Dori’s creative strategies caused our customers to remain engaged with our business, keeping us top of mind, which is of significant value in today’s marketing framework. We would recommend BlueFrog if you wish to outsource the heavy lifting portion of your company’s online presence and increase your customer engagements as well.

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